The IDP Student Community is a strategic engagement layer within the IDP Core Partnership toolkit, designed to help both IDP and our Core Partners build trust with students, drive meaningful engagement, and improve conversion outcomes.
🌐 A Space to Engage Thousands of Students
The Community is a vibrant online environment where students connect with peers, access ambassador-generated content, and participate in themed discussions and events. It’s designed to support students at every stage of their journey - from early research to post-arrival.
🎯 Strategic Benefits for Core Partners
As a Core Partner, the IDP Student Community will be available to you as part of your partnership. It offers two key opportunities:
1. Build Demand
Engage students early in their research journey by sharing authentic, ambassador-generated content that reflects your institution’s strengths and student experience. This helps amplify your brand in a trusted, student-led space - increasing visibility and interest.
2. Convert Demand
Support students as they move from interest to action. The Community nurtures intent through peer-to-peer interaction, helping students feel confident in their decisions - and more likely to convert.
📊 Performance & Insights
Clients receive regular reporting that includes:
- Engagement metrics (e.g. chat volumes, event attendance)
- Conversion indicators
- Ambassador activity
- Student sentiment and feedback
These insights help clients understand the Community’s impact and identify opportunities to optimise their involvement.
🤝 A Complement to Core Services
The Community works alongside IDP’s counselling, marketing, and events services to create a more holistic student journey. It’s not just a support platform - it’s a strategic tool that strengthens relationships, builds loyalty, and drives results.